About Us

We started out as a small Depop store, selling a small selection of necklaces & rings, after noticing a gap in the market for affordable yet high-quality jewellery. Before long, we were regularly in the top 10 sellers (from over 30 million sellers worldwide!), with over 20,000 reviews to our name, so decided to make our store accessible to everyone & launched our website!

Our focus on developing great relationships with our manufacturers has meant we're able to offer an unbeaten level of product-quality & customer service, while keeping extremely competitive prices. This has also lead to us supplying over 50 stores worldwide with their jewellery & accessories.

We were featured on 2021's Love Island by the winner of that year, Millie Grace Court, who wore one of our Old English Zodiac Necklaces throughout the series which garnered a huge amount of attention.

Today, we continue to provide a growing collection of hip-hop & boho themed jewellery at incredible prices - with constant deals to boot. There's something to suit all styles here, and should you have any questions, please don't hesitate to get in touch!